Category Archives: Press Release

California Faucets’ Latest Pixar-inspired Video, Bath Time, Wins 2019 Telly Award

Blending computer-generated characters with live-action, Bath Time is honored as one of the industry’s most innovative and creative videos

(Huntington Beach, CA, June 11, 2019) Once again, California Faucets has been recognized for their signature Pixar-inspired videos. Bath Time, the company’s latest entertaining and whimsical promotional video, received a coveted 2019 Telly Award in the category of Promotional Video: Use of 3D Animation. The video features a computer-generated cast of characters blended with live action for a light-hearted and memorable performance. While the supposed star of the video is a woman enjoying some “me” time singing in the bath, it’s a suite of brass-finished faucets that steal the show.

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California Faucets Mourns, Celebrates Founder Fred Silverstein

Silverstein began the legacy of quality craftsmanship and innovation alongside a deep commitment to California manufacturing

(Huntington Beach, CA, June 6, 2019) The California Faucets family is mourning the loss of its founder, Fred Silverstein, while celebrating the indelible legacy he leaves behind. Silverstein, who passed away April 28, 2019, at the age of 86, created California Faucets in 1988 on three pillars: handcrafted quality, quick delivery, and superior service. Thirty-one years later, Fred’s guiding principles continue to define California Faucets as one of the country’s most beloved manufacturers of decorative fittings, including faucets, shower fittings, and drains.

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California Faucets Adds Elegant Cylinder Handle to Bel Canto Faucet Series

New handle further streamlines the faucet silhouette for a truly minimalist style

(Huntington Beach, CA, May 17, 2019) California Faucets expands its Bel Canto single-hole lavatory faucet collection with the E3 Cylinder Handle, an option that eliminates the lever handle for a fully modern, streamlined look. A geometric juxtaposition, the Bel Canto series marries an elegant, elongated cylinder stem with a crisp, thin rectangular spout and lever handles. By eliminating the lever, the new Cylinder Handle artfully preserves those overall design elements while further modernizing and simplifying the appearance.

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California Faucets Expands Kitchen Collection with New Industrial-style Descanso™ Series

Knurled detailing, the hallmark of industrial design, adds texture that looks as good as it functions

(Huntington Beach, CA, March 28, 2019) California Faucets infuses industrial chic style into the kitchen with The Descanso™ Series Pull-Down Kitchen Faucet. A new addition to The Kitchen Collection, Descanso features a cylindrical shape and a hash mark-textured knurling detail on the lever handle. The versatile collection features special accents to choose from in addition to a coordinating collection of matching accessories to create a complete ensemble.

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California Faucets Takes Home Gold in AVA Digital Awards 2019 Competition

Following last year’s win, the company does it again with its latest video, Bath Time, this one blending CGI with live action

(Huntington Beach, CA, March 1, 2019) California Faucets claims another award for their signature Pixar-inspired videos. The company’s latest video, Bath Time, has won a Gold Award in the category of Digital Video Creation/Live Action/Animation in the AVA Digital Awards 2019 competition.

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Now Trending: Brass Finishes for Kitchen Faucets

Not your grandparents’ brass faucets, Burnished Brass and Satin Brass finishes from California Faucets add warmth to the kitchen in a modern way

(Huntington Beach, CA, January 23, 2019) Kitchen and bath design aficionados report that brass finishes are not just back but predicted to come on strong in 2019. In tune with the growing wave of homeowners pursuing a warmer, homier look at the kitchen sink, California Faucets presents its most distinctive lineup of classic brass finishes yet. Made with materials reflecting the quality of yesteryear in styles that maintain a modern flair, the brass finishes range from Satin Brass, with its eye-catching bling, to the more rustic Burnished Brass.

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California Faucets Turns Bath Time into Good Clean Fun With Latest Pixar-Style Video

The third in a trilogy of entertaining videos, faucets once again come to life in a whimsical blend of CGI and live action

(Huntington Beach, CA, January 11, 2019) California Faucets proves that faucets can harmonize in the bath in more ways than one. Following the success of Tub Filler Fever, which went viral in the industry, and Aqua Pella, which won multiple marketing awards, Bath Time is the latest in an evolving series of light-hearted kitchen and bath videos from California Faucets. This time, the video features a blend of computer-generated image (CGI) characters with live action. While the supposed star of the video is a woman enjoying some “me” time singing in the bath, it’s a suite of brass-finished faucets that steal the show.

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California Faucets’ Morro Bay® Faucet Receives Prestigious Dealer’s Choice Product of Year Award

The Decorative Plumbing & Hardware Association (DPHA) singles out Morro Bay as top pick for its innovative floating handle design

(Huntington Beach, CA, November 8, 2018) California Faucets’ Morro Bay® floating-handle faucet has earned the prestigious Product of the Year award from the Decorative Plumbing & Hardware Association (DPHA). As the number one pick by the industry’s top independent bath product showrooms across the country, Morro Bay was honored at DPHA’s annual conference held this year in Ponte Vedra Beach, Florida, Oct. 9-14, 2018. Products entered into the DPHA’s Dealer’s Choice Award category are voted on by the association’s dealers, who display and sell the designs on a daily basis.

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California Faucets Adds Transitional Twist to Mid-Century Modern Faucet Line

New cross-handle design lends a classic element to Rincon Bay faucets while broadening its mix and match options

(Huntington Beach, CA, September 12, 2018) California Faucets, manufacturer of artisan-crafted bath and kitchen fixtures, is expanding its Rincon Bay collection of mid-century modern style bath faucets and fittings. With sleek, clean lines interrupted by just a small sculptural detail along the bottom of the spout and lever handles, Rincon Bay faucets combine a no-frills sensibility with a futuristic vision characteristic of mid-century design. By injecting a new choice of cross handles into the design mix, it takes the line in a slightly more transitional direction with a classic, yet modern look that is well suited for use in both traditional and contemporary bathrooms.

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Combination Hot and Cold Water Dispensers Added to California Faucets’ Award-Winning Kitchen Collection

With a unique single handle design, the streamlined dispensers perfectly coordinate with other handcrafted Kitchen Collection offerings for a cohesive style statement

(Huntington Beach, CA, September 6, 2018) The award-winning Kitchen Collection from California Faucets continues to expand with the addition of Combination Hot and Cold Water Dispensers. Blending the hot and cold dispensing functions into one stylish element, the hand-finished dispensers perfectly coordinate with existing Kitchen Collection designs. A rarity in the industry, the single-handle design offers a more streamlined, uncluttered look, allowing designers and homeowners alike to make a consistent style statement throughout the kitchen. Plus, a large array of customizable handles and hand-applied finishes offers unlimited personalization options.

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California Faucets Celebrates 30 Years as one of Its Industry’s Most Innovative Companies

By combining old-fashioned values and a passion for ingenuity, the manufacturer has redefined commonplace bath and kitchen products with stylish handcrafted designs that perform

(Huntington Beach, CA, August 8, 2018) California Faucets proudly marks thirty years as a manufacturer of artisan-crafted bath and kitchen fixtures. Over the course of three decades, California Faucets has helped shape the direction of the industry, offering a versatile mix of game-changing products that look and function better. At the same time, the manufacturer has remained true to its roots by focusing on old-fashioned customer service and efficient turnaround on custom orders of its premium-quality products.

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California Faucets Adds Pot Fillers to Award-Winning Kitchen Collection

Five customizable models offer design flexibility with a wide choice of distinctive handle style options and decorative finishes


(Huntington Beach, CA, July 17, 2018) California Faucets expands its Kitchen Collection with a versatile new line of Pot Fillers. Perfectly coordinating with existing Kitchen Collection ensembles, the Pot Fillers offer users an extra element of luxury and convenience. Sculptural and ergonomic, the Pot Fillers feature the same Italian-inspired design and California craftsmanship as the original Kitchen Collection. Also distinguishing the line extension is a large array of customizable handle options and finishes, making California Faucets one of only a few manufacturers to offer such a vast selection.

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Get a Grip on Industrial Chic Style With California Faucets’ New Descanso™ Series

Knurled detailing adds texture that’s both user-friendly and fashionable while the new Burnished Brass finish lends a warm, vintage touch


(Huntington Beach, CA, April 30, 2018) California Faucets grabs hold of industrial chic style, bringing it to the bath with the new Descanso™ series. Featuring a cylindrical shape and a distinctive hash mark-textured knurling detail on spout tip and handles, Descanso is a versatile collection that makes a personal statement. With a variety of unique accents to choose from and a complete line of coordinating bath accessories, homeowners and designers can create a one-of-a-kind look that’s part raw, part rustic and all function with stylish lever or cross handles offering precise, smooth operation.

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California Faucets Receives Highest Honor From 2018 AVA Digital Awards for Pixar-like Aqua Pella Video

Second “Platinum” award for the CGI animated marketing campaign increases the tally of honors to two platinum and one gold


(Huntington Beach, CA, April 6, 2018) California Faucets proudly announces the receipt of platinum-level honors in the international AVA Digital Awards 2018 competition for Aqua Pella, the company’s latest Pixar-inspired video campaign. This nod follows the campaign’s notable recognition from Hanley Wood’s Brand Builder Awards as well as the international Association of Marketing and Communication Professionals’ (AMCP) MarCom Awards.

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California Faucets Kitchen Collection Proves Matte Black is the New Black

Trending finishes like Matte Black offer a dramatic departure from stainless steel and chrome


(Huntington Beach, CA, April 5, 2018) Today’s top style-makers say that black is one of the hottest finishes for decorative plumbing and hardware. For those seeking a departure from sparkling stainless steel and chrome in the kitchen, California Faucets Kitchen Collection comes in an array of striking black finishes, making it easier than ever to personalize the kitchen sink area.

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California Faucets Receives MarCom Platinum Award for Pixar-Inspired Aqua Pella Video

Innovative campaign that brings faucets to life with CGI animation recognized for outstanding achievement in marketing and communication

(Huntington Beach, CA, January 23, 2018) California Faucets is the proud recipient of the 2017 MarCom Platinum Award for Aqua Pella, the company’s latest Pixar-inspired video campaign. One of the oldest, largest, and most respected creative competitions in the world, MarCom Awards recognizes outstanding achievement by creative professionals involved in the concept, direction, design, and production of marketing and communication materials and programs.

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California Faucets Launches Line of Ultra-Thin Modern Showerhead Designs

New round and square showerheads have a sleek, minimalist look ideal for contemporary bathrooms

(Huntington Beach, CA, December 29, 2017) California Faucets, manufacturer of artisan-crafted bath and kitchen fittings, is expanding its extensive and continually evolving selection of contemporary styles with a line of Ultra-Thin Showerheads. Measuring just 5/16 inch thick—among the thinnest on the market today, the showerheads offer the clean minimalism consumers crave. At the same time, each showerhead still delivers a robust, rain-like drenching spray for refreshing showering indulgence.

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California Faucets Innovative StyleTherm® valve Enables Spa-like Experience while Meeting Stringent Water Conservation Codes

Accommodating three devices and capable of running two simultaneously, the new valve allows for a wide array of luxury shower combinations

(Huntington Beach, CA, November 9, 2017) California Faucets, manufacturer of artisan-crafted bath and kitchen fixtures, introduces the StyleTherm® TH52D2, a two-outlet valve that allows for installation of multiple showering devices while still meeting stringent conservation requirements. With the new valve, homeowners can create a myriad of shower configurations, such as a showerhead, handshower, and tub spout or two showerheads combined with a handshower, for the ultimate in showering freedom. The innovative new valve enables users to create a custom spa-like experience while saving water at the same time.

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California Faucets Leads a Modern Day Gold Rush in the Kitchen

Kitchen Collection faucets available in trending shades of gold and brass


(Huntington Beach, CA, October 18, 2017) California Faucets offers designers and homeowners alike a new ingredient when it comes to personalizing their kitchen design. Among the array of customizable faucet options designed to let you express your inner chef is a wide spectrum of on-trend gold and brass finishes. In fact, according to the National Kitchen and Bath Association (NKBA), shades of gold and brass are the hottest finishes in today’s kitchens and baths.

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California Faucets Receives 2017 Brand Builder Award for Pixar-Inspired Aqua Pella Video

Bringing faucets to life with CGI animation creates emotional connection with viewers for a successful marketing campaign

(Huntington Beach, CA, September 25, 2017) California Faucets proudly announces the receipt of Hanley Wood’s 2017 Brand Builder Awards for Aqua Pella, the company’s latest Pixar-inspired video campaign. Hanley Wood, the premier information, media, event, and strategic marketing services company serving the residential and commercial design and construction industries, announced the 2017 winners at the Ritz Carlton Chicago on September 12.

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