CALIFORNIA FAUCETS PRESS RELEASE CONTACT: Holly Berecz: holly@duehrandassociates.com d u e h r & a s s o c i a t e s 1902 Wright Pl, Ste 200 Carlsbad, CA 92008 (760) 918-5622 New California Faucets Website Highlights “From Our Hands to Your Home®” Philosophy An authentic reflection of the company’s proud “handcrafted manufacturing” heritage, the newly redesigned site delves deeper into the artisan nature of the brand (Huntington Beach, CA, February 12, 2020) “From Our Hands to Your Home®” is more than just a tagline for California Faucets. It’s the very essence of the company’s innovative heritage and brand philosophy. The company’s newly redesigned website is a proud reflection of this ideal. With a wealth of beautiful new photography and a focus on the artisan spirit that infuses every California Faucets product, the new easy-to-navigate site tells the complete story of the brand—and the people behind it. “In our high-tech, machine-driven world it’s important to recognize the value of handcrafted products versus everyday mass-produced widgets,” says Noah Taft, Senior Vice President of Marketing and Sales. “The new site gives industry professionals and consumers a look into the humanity and customization that go into each of our products,” Taft adds. In addition to an expanded Finishes section with videos that demonstrate the various processes, there is a library of inspirational photos and videos of kitchen and bath products to get creative juices flowing. Other highlights of the new design include enhanced searchability and navigation, detailed information on care and maintenance, an expanded FAQ section, and the Founding Story of California Faucets. The website is now mobile compatible to view products on your smartphone or tablet. Explore the new mobile-friendly site at www.californiafaucets.com. About California Faucets At California Faucets we believe in artisan hands, not mass production. Since 1988, our factory in Huntington Beach has manufactured handcrafted bath products available in 28 finishes that can be easily customized or purchased exactly as shown in our catalog. We proudly provide the latest in bath and shower technology with innovations such as StyleDrain®, StyleTherm®, and ZeroDrain®. These groundbreaking innovations turn utilitarian products into beautiful design statements and are the heart of our ever-evolving line of bath faucets, shower fittings, luxury drains, and accessories. We’ve also applied the same handcrafted quality and custom options to a full line of kitchen faucets. Our Kitchen Collection combines Italian design with California craftsmanship and offers a full range of matching accessories for a thoroughly coordinated look. For more information about California Faucets call 800-822-8855 or visit CaliforniaFaucets.com. ### California Faucets 5271 Argosy Avenue, Huntington Beach, CA 92649 (714) 891-7797 • 1-800-822-8855 • fax (714) 891-2478 CaliforniaFaucets.com